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iTab personalised medal inserts — overview & setup

This new feature makes it effortless for participants to celebrate their achievements with a personalised medal, with no responsibility for you the organiser. Once you enable it, iTab will take care of the rest.

Written by Angus Williams

🏅What is an iTab

iTab offers two ways to personalise a finisher medal:

  • Medal insert — a precision-engraved insert that fits neatly into the back of a race medal, displaying the participant's name and finish time.

  • Ribbon hanger — an engraved tag that attaches directly to the medal ribbon, keeping personalisation front and centre in a sleek, visible design.

Both options integrate seamlessly into any event and give participants a lasting, professional memento of their achievement.


🎥 Watch: How to add an Itab to your Events


The Fulfilment process

Once your event has taken place, iTab manages the entire fulfilment process on your behalf:

1 Three days after race day, iTab will contact you to request the timing file and will pull the sales data directly from Eventrac. For events with a small number of sales, times may be sourced manually.

2 Within 72 hours of receiving the timing data, iTab will have engraved and dispatched all iTabs directly to your participants — no action required from you.

You are not responsible for fulfilment at any stage. iTab handles engraving, packing, and shipping directly to participants once results are published.


Organiser Benefits


Increased participant engagement

Hyper-personalised mementos deepen the connection participants feel with your event — encouraging loyalty and repeat entry.

Commission per sale

You earn £3.50 for every iTab sold at your event, with no additional effort on your part.

Simple payment process

Two weeks post-race, iTab will issue a purchase order detailing your sales and commission. Simply raise an invoice against it to receive payment.

Getting paid

When iTab sends your purchase order, please provide your accounts payable email address so future commission correspondence is routed to the right team.


A word from iTab

KM

Kirsty Moulsley

Customer success manager, iTab

"As an Eventrac user, the integration means you can enhance your participants' experience without adding to your workload. We're here to make sure it runs smoothly."

Tips to maximise your iTab sales

  • Send a targeted email in the week before race day to participants who haven't yet purchased an iTab. Engagement tends to be highest close to the event, when participants are confident about their performance. This is straightforward to do via Eventrac's email tool.

  • Post about iTab on your social channels in the lead-up to the event to raise awareness and drive additional sales — which in turn increases your commission.

Best wishes

Kirsty

Kirsty Moulsley (she/her)

Customer Success Manager, iTAB

The Studio, Butlers Lands Farm, Mortimer, RG7 2AG. UK

Office: +44 (0)118 933 2761 • Mobile: +44 (0)7734 835730

Email me • Connect with me on LinkedIn • iTAB Instagram • iTAB Website


🎯 What events suit iTab the best

iTab works well across a wide range of endurance events — particularly those where participants value their finish time or personal milestone:

  • Running events — 5Ks, 10Ks, half marathons, and full marathons, where celebrating a finish time is part of the experience.

  • Cycling sportives and triathlons — ideal for multi-discipline events where athletes take pride in every split.

As a general rule: if your event awards a finisher medal, iTab can add value to it — regardless of scale or discipline.


🛒 How to add iTab to your event

Navigate to your event, then follow this path:

Setup → Form → Merchandise → Third Party Products

Browse the product catalogue — iTab appears towards the bottom of the list. Select your preferred option and save.

Important: Because iTab is personalised to an individual, it must be linked to an event entry. It cannot be sold as a standalone item in your general merchandise store.


👀 What Participants See

When included, the iTab will appear alongside other merchandise options during registration—making it easy for participants to enahnce their event experience.


📈Monitoring Sales

Remember you aren’t responsible for the fulfilment of the orders, that will be done by iTab as soon as your results are published.

  • There is a sales tab within any event, you can filter multiple parameters to refine any sales report.


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